Are you looking for the best market research company in New Zealand? To build a successful business, you need detailed market data and industry analysis.
If you operate a business in New Zealand, hiring a local market research company with expertise in industry trends, demographics, and data analysis is crucial. The right company can provide accurate insights into products, consumer behavior, and industry trends, helping you make data-driven decisions.
Here is a list of the top 10 market research companies in New Zealand known for their reliability and quality insights.
Nexus Planning & Research is a leading market research company based in New Zealand. Founded by Richard Dunbar, a specialist in strategic planning, economics, and market research, this company has collaborated with major organizations such as MYOB and Westpac Bank.
Founded: 2013
Location: Auckland CBD, New Zealand
Specialties: Qualitative & quantitative research, customer experience research, advertising, technology development support
Notable Clients: Local government sectors, tourism, transport industry
Reid Research Services is an independent market research firm known for its unbiased insights and high-quality research methodologies. The company emphasizes staff training to maintain high standards.
Location: Auckland, New Zealand
Founder: Ngaire Reid
Specialties: Quantitative and qualitative research, customer insights, data analytics
Notable Clients: Various corporate and government agencies
Established in 2015, UMR Research provides strategic insights to businesses worldwide. The company, led by founder and principal advisor Stephen Mills, tailors research approaches based on client needs and budgets.
Founded: 2015
Specialties: Public opinion research, customer insights, risk management
Notable Clients: Business leaders and organizations globally
Colmar Brunton is one of the largest customized market research firms in New Zealand. They specialize in long-term partnerships with commercial and government entities.
Founder: Jacqueline Ireland
Specialties: Customer experience research, mobile surveys, syndicated surveys, data analytics
Notable Clients: Government agencies, commercial businesses
Phoenix Research provides research-based consulting services for a range of industries, helping businesses make strategic decisions based on data-driven insights.
Founded: 2009
CEO: Arthur Feldman
Specialties: Market trend analysis, industry-specific insights, competitive intelligence
Industries Served: Automotive, banking, healthcare, technology, food & beverage
Founded in 2014 by Satish Dhariwal, Professional Sales is a sales and marketing solutions provider offering tailored market research services.
Founded: 2014
Location: Auckland, New Zealand
Specialties: Sales training, customer behavior analysis, brand strategy
Notable Clients: Various corporate clients
Strategy Collective helps businesses develop effective strategies by analyzing brand positioning, market trends, and consumer behavior.
Specialties: Business strategy, brand marketing, financial consulting
Industries Served: Various business sectors
Datamine Limited is a globally recognized market research firm specializing in analytics and data-driven strategies.
Location: Auckland, New Zealand
Specialties: Consumer research, industry research, focus group facilitation, data science
Industries Served: Agritech, IT consulting, retail
Founded in 1990, Infotools Ltd offers cloud-based market research software and analytics solutions to global clients.
Founded: 1990
CEO: Anthony Franklin
Specialties: Market research software, predictive consumer analysis, industry benchmarking
Notable Clients: Coca-Cola, Samsung, MetLife
TRA Insights, founded in 2020, uses behavioral research to identify growth opportunities for businesses.
Founded: 2020
CEO: Shaun Fitzgibbon
Specialties: Consumer behavior analysis, market insights, business strategy
Notable Clients: Local and international brands
Conducting in-depth market research is essential for business success. Understanding consumer behavior, market trends, and industry fluctuations can give your company a competitive edge. If you're looking for reliable market research services in New Zealand, the companies on this list have proven track records in delivering high-quality insights and strategic recommendations.
