Leader in focus: Amit Mishra, Founder & CEO- MyAusadhi™
Meet the man whose vison is to provide world a 'Facebook of Medical', a safe Medical Heaven for all your needs MyAusadhi™
Today, buyers are going by the Web significantly more than the specialist's office for their healthcare needs. The average Indian customers visiting the specialist three times each year, however, spends just about 52 hours hunting on the web the 'wellbeing data'. These are only a couple of the critical discoveries from an ongoing customer study directed by few agencies. Apparently, the web has plainly turned into the go-to medical asset for the present in-a-hurry purchasers who need moment access to medicinal data. With customers so liable to check the Web for wellbeing data, human services brands need to build up a sound online nearness so as to achieve the shoppers they're endeavoring to treat.
Working on this issue, STARTUP CITY found few leaders in the domain of online medicine providers. Beyond the traditional methods and delivering the quality, "MyAusadhi™" has positioned itself strongly in the market and has become the top choice for the citizen.
In an interview with STARTUP CITY, Amit Mishra –Founder & CEO, "MyAusadhi™", talks on how the online pharmacy is catering to the medical requirements of the retailers, wholesalers and people especially the youth in an easier and safer way.
Edited excerpts:
Would you please introduce your company?
The name "Ausadhi" has been derived from the ancient language-Sanskrit which is a synonym for Medicine. Here we have merged this with the word "My" to emphasize on our motto. We brewed up a vision to put all the medical needs under one roof which got remodeled as all-in-one Medical aggregator- MyAusadhi™
"Your Health, Our Commitment -MyAusadhi™"
How and why did you decide to create it? How does it sit within the entrepreneurial ecosystem of India today?
The need for a one-stop solution or say finding the "Facebook of Medical" is something every person looks for in their tough times, so did we. The drive cultivated from the bad medical services which are being offered not just in India, but also in other countries as well. Hence, the dire need of a consulting peer is a must to have service in Indian Ecosystem. We won't disclose more about it at the moment but yes, we are bringing something which will ensure to transfer your hassle and trouble to us. At MyAusadhi™, we are targeting primarily on services then the deal since Medical Services are more about service rather finding a deal in crucial time.
How did the company get to where it is today?
We don't believe in the philosophy that only the first runners & the Fast runners can make it. Rather, we believe that anyone who focuses on Quality, Service & has customer-centric approach can make it big. All the landmarks created by us so far have been nurtured by our efficient team who is working day and night to make the company's vision possible.
Can you tell me more about the founding of the company and what the problem is that you were addressing?
With MyAusadhi™, we are trying to build a one-roof solution for all your medical needs so that in tough times people can avail credible guidance easily instead wasting time on gaining irrelevant consulting from relatives, partners & family who really have no idea and experience on the expert advice they are throwing at you.
Is hiring a challenge for a startup?
Hiring is undoubtedly a big challenge. Whether it's a startup or a big industry leader, every company has its own set of vulnerabilities in terms of sourcing, drop-offs and assessment tools. Finding the right fit for a specific role can be daunting. With an efficient team, a leader definitely reaches to greater pinnacles.
How do you describe your culture?
We are building a people's company, where they should feel valued while working.
Where do you want the company to be in 3 years?
The next 3 years are going to be very challenging and crucial for us, as major project services and expansions are pipelined to move upon. We envision opening the door to reach people's heart along our global expansion plans.
What drives you to have this vision? Why are you passionate about this?
The way people struggle for their Medical needs whether it's related to buying medicines, going for a Medical test or taking a Hospital treatment is disheartening.
I have seen people fighting with the uncertainty of choosing the right over wrongs instead of concentrating on the actual health worriment of their dear ones. With my venture "MyAusadhi™", I want to make them feel safe and convenient while choosing any Medical facilities in their Zone by providing a safe Medical Heaven for all their needs.
Do you think that the company will ever need outside investors?
Yes, we definitely require likewise hands to make it possible. We are looking for active Investors who understand the need of our "MyAusadhi™ Ecosystem" rather than just focusing upon the numbers. Surely, the numbers will automatically come up as the kind of solution we are intending, is a frontrunner.
What are the company's main objectives in the next year?
For the next year, we have planned to expand and start all our services across India. We also have few pipelined projects under our global expansions plans.
What are the greatest obstacles for the company this year?
Touching the rural areas and developing an understanding of technologies while reducing their fear of getting looted stands as the main hindrance in our journey. Our vision is not to establish ourselves as another money making startup; instead, we want to bestow a crystal clear Medical ecosystem with our expertise which should be available for all.
How are you planning to overcome them?
This can only be solved by educating them, letting them understand what we are, how we work and how they can leverage the opportunity of due care by MyAusadhi™.
Share your Experiences!
So far in my journey and experience with my venture has been incredible and taught me lots of experiences, lessons from the ups and downs of company which is a real jewel going to help me to take MyAusadhi™ on greater heights.
Though in my entire journey so far I have observed Indian entrepreneurs are now working on a complete different tangent, I won't quote the names but I am observing a negative parasite moving on our Indian Entrepreneurial ecosystem where people are creating brilliant solutions but not for the serving the society, but to sell their idea for good prices in global market. India is a country having immense opportunities for new business and entrepreneurship. In fact, India has more than twice the number of new businesses in the US. So if we are able to track and kill this parasitic approach, we can make it to the top position with the 'real' make in India success.
