Today, millions of users are on Zomato refuses to stop. They believe that there are still numerous issues in the restaurant industry that should be solved. That is why; Zomato is continually envisioning and reinventing strategies to make life easier for people.

History and Success Story

DeepinderGoyal and Pankaj Chaddah were the alumni of IIT Delhi and were working in Bain& Co. In their office, they noticed a lot of people waiting for a long timejust to get a flesh of the menu card. This is when the idea of obtaining asolution was grown in their mind and that has led to the creation of 'Foodiebay'.

Thesoft copies of the menu cards are uploaded on the website and thereafter,everyone in the office started using this medium; it saved much of their time.This, in turn, raised the traffic to their site soon they expanded their siteto make it available to everyone. Initially, Foodiebay was started in Delhi andthen it was extended to Mumbai and Kolkata.

Ina short period, the company has gained great popularity as it was renderingpeculiar services to the customers. It allows the founders to scale the projectglobally. Then, Foodiebay was modified as Zomato to make it more bewitching,easy to memories.

By2012, Zomato started overseas operations with the UAE, Sri Lanka, Qatar, UnitedKingdom, Philippines, and South Africa. In 2013, it entered Turkey, NewZealand, and Brazil.

Apartfrom its expansion, Zomato also acquired several foreign-based companies tomaximize its business; it acquired Portugues company Gastronauci and theItalian service Cibando in 2013.

Hereis the list of major Mergers and Acquisitions

Cibando: An iPhoneapplication, Cibando was acquired by Zomato. This app allows users to findrestaurants in Rome, Florence, Milan and other cities in Italy.
Gastronauci.pl:Gastronauci.pl was acquired in 2014 only; it is a platform for restaurant reviews,news, contests, etc.
Lunchtime: An onlinefood guide Lunchtime was also acquired in 2014.
MenuMania: MenuManiais a New Zealand based restaurant listing and reviews portal. Zomato hasacquired this company in 2014 too.
Obedovat: Obedovatis an online food guide; this Slovakia based company was also acquired in 2014.
Urbanspoon: Zomatoacquired Urbanspoon in 2015; it is a restaurant information and recommendationplatform.
Sparse Labs: In 2016,Zomato acquired Sparse Labs, logistics technology start-ups.
Runnr: Runnr is afood delivery start-ups, it was acquired in 2017.

Besides,Zomato acquired TongueStun Food in 2018; it is a food e-marketplace. Later inDecember 2012, a Lucknow-based start-up TechEagle Innovations was acquired.This company works exclusively on drones.

Funding

Zomatohas got the investments of about $443.8 million through 10 rounds of funding.The top investors of Zomato include Sequoia Capital, Ant Financial, TemasekHoldings, Info Edge, and Vy Capital.

Allin all, Zomato is flourishing in an amazing way with massively successfulbusiness tip-ups like Zomato Gold and online food delivery. Although thecompany has had its shares of ups and downs, it has established a heavyconsumer base and has always emerged to survive.

2019marks 11 years of Zomato's successful journey and here we are wishing them 11more.

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